Research

Research

Campus Philly produces and gathers research relevant to higher education, Greater Philadelphia talent and economic development. Below are some recent studies available for download.

Campus Philly. March 2015.
Policy Paper: Retaining College Talent, 2015

Campus Philly prepared this policy paper for mayoral and city council candidates to inform on issues related to college talent and Philadelphia’s economic growth. The paper focuses on how retaining college students is an economic development strategy that benefits all sectors of the Philadelphia economy, generating greater equity within the city. In addition, Campus Philly’s programming for college students provides access and experience to first-generation students, international students and students new to Philadelphia, opening doors and creating pathways for many new and native Philadelphians.

 

Campus Philly. December 2014.
Campus Philly 2014 Annual Report

As Campus Philly celebrates 10 years of connecting students to Greater Philadelphia, we are struck by the changes in our region and student body. We are pleased to share our work of 2014 and invite you to partner with us as we connect more of the region’s newest Philadelphians with opportunities to make an impact. This report also includes a summary of Choosing Philadelphia.

 

Campus Philly. December 2014.
Choosing Philadelphia: 2014 Report on Recent College Graduates (Summary)

This report studies Campus Philly’s audience: their connections off campus and their decisions after graduation. Based on a survey conducted from May through August, 2014, the study includes responses from 3,390 recent college graduates of 40 regional colleges and universities. Campus Philly conducted a similar study in 2010; results from both studies are compared throughout this report.

 

Campus Philly, Metro Metrics. December 2014.
Choosing Philadelphia: An Analysis of the 2014 Survey of Recent College Graduates of Philadelphia’s Colleges and Universities (Full Report)

This research highlights a retrospective look at college students’ perception of and experience in Philadelphia when they were in school. It also covers their current status, including employment rate and definitive figures on how many chose to stay in Philadelphia, immediately after graduation and currently.

 

Campus Philly. June 2012.
Growth by Degrees: How Engaging and Retaining Regional College Graduates Drives Regional Economic Growth

Campus Philly stands at the center of a strategy to solidify Philadelphia’s place as a global knowledge industry leader, by attracting, engaging and retaining the young talent at our colleges and universities. Unique among economic development organizations in the country, Campus Philly was born out of civic leaders’ prescience in the late 1990s that the key to Philadelphia’s future was in the talent, creativity and energy of the higher education resources we were home to. Those colleges and universities are a legacy that allows one of the oldest cities in the country to be one of the most innovative in the world. Campus Philly is working every day to make that vision a reality.

 

CEO Council For Growth. December 2011.

Greater Philadelphia and the Talent Dividend Prize

Through their Talent Dividend research, CEOs for Cities illustrated that talent development is fundamental to the success of cities. They have subsequently launched a $1 million prize competition to accelerate local initiatives and encourage regions to improve post-secondary educational attainment.

 

Campus Philly. December 2011.

Campus Philly’s 2011 Annual Report

Campus Philly’s annual report gives insight into what has driven the organization for the 2011 year and outlines the successes in its areas of attract, engage and retain.

 

Campus Philly. January 2011.

Talent Based Economic Development

The Campus Philly Whitepaper: Talent-Based Economic Development presents Campus Philly’s mission as an economic development initiative. It discusses Greater Philadelphia’s talent imperative, opportunities and challenges, the Campus Philly model of “attract, engage, retain” and its results, Campus Philly’s strategies for the future and where the Commonwealth fits in.

 

Campus Philly. December 2010.

2010: From Student to Resident.”

Campus Philly’s From Student to Resident presents the findings from the organization’s 2010 survey that focused on how the Greater Philadelphia region is fairing with student retention and the reasons behind students’ choices to stay. Built on the shoulders of two earlier studies (in 2000 from the Economy League of Philadelphia and in 2004 from the Knowledge Industry Partnership), From Student to Resident surveys 4,600 undergraduates, graduate students and alumni. Notable results include 83% of students would recommend Greater Philadelphia as a place to go to school, 58% are likely to stay and that job opportunity is most important to students in their decision to stay after graduation.

 

Select Greater Philadelphia. October 2007.

Impact of Higher Education in Greater Philadelphia.”

Select Greater Philadelphia’s 2007 survey, Impact of Higher Education in Greater Philadelphia focuses on the economic impact that the area’s college students have on the city. The survey presents the characteristics of the Greater Philadelphia Region’s higher education sector, compares the characteristics of the region’s higher education sector to those of other Metropolitan Statistical Areas, describes the direct economic effects, estimates the total economic impact of the higher education sector and describes programs and partnerships that enhance economic prosperity in the region.

 

Economy League of Greater Philadelphia. June 2005.

Graduate! Philadelphia: The Challenge to Complete.

The Economy League of Greater Philadelphia’s 2005 survey, Graduate! Philadelphia: The Challenge to Complete shows how the city can increase the number of residents with college degrees. The survey focuses on the need for a high quality workforce in Philadelphia, exploding the myth concerning the high number of college graduates in the city given the large number of colleges and universities, identifying the leaks in the workforce pipeline, understanding the barriers to completion, who among drop outs return to complete their degrees and is the payoff worth the return and the League’s recommendations for how to increase the completion rate and therefore, increase the number of degrees in Philadelphia.

 

Knowledge Industry Partnership. June 2004.

KIP’s Should I Stay or Should I Go

The Knowledge Industry Partnership’s 2004 survey, Should I Stay or Should I Go discusses the need to retain additional non-native graduates in the city. This web-based survey of 2,550 graduates represents a diverse sample in terms of place of origin, place of residence, degree, class status, field of work, ethnicity and general attitudes and opinions about the region. KIP reports that while 64% of all graduates remain in the region after college, only 29% of graduates not originally from this region stay after graduation; 86% of native graduates stay. KIP believes that until Philadelphia is able to retain more non-native graduates, it will continue to suffer a net loss of knowledge workers. However, the city has the potential, needing the infrastructure necessary to provide ample internship opportunities, strong academic programs in fields of study most likely to retain students, the vast cultural and professional resources of a major urban center and affordable cost of living and plentiful housing stock.

 

Center City District. Sept. 2003.

Survey of Graduates in Center City.

Center City District’s 2003 findings, Survey of Graduates in Center City reports why college graduates chose to reside in Center City than in other parts of the region. CCD reveals that 30% of Center City residents are between the ages 25 to 34, a remarkable 79% being college graduates. Important factors to all survey respondents in choosing their current residential location were housing costs (65%), walkability (62%), security and safety (61%) and proximity to employment (58%). 46% of respondents indicated that they were very happy with their current residence, and those who have lived elsewhere described Philadelphia’s comparative strengths as its unique, historic architecture, its arts and cultural events, its population diversity and quality of nightlife.